OUR MUSINGS
Taking Public Relations Efforts To The Next Level: Lesson Learned
by Chuck Bates During the course of the last year, dgs Marketing Engineers has recognized the evolving role general business media can play for business-to-business companies. As a result, we have been working to take client Public Relations to the next level. This...
Can A Walk Down Memory Lane Be a Branding Experience?
By Leslie Galbreath Last night, I attended a concert so nostalgic I could smell the fresh paint on the lockers of my high school. I was instantly transported back to a time where my biggest concerns in life were acing my AP English test, swim practice and Friday night...
Good Eating in Indy
Elise (my better half to those unfamiliar) and I make it a point to try as many of Indianapolis' locally owned restaurants as possible. Those that follow comprise some of my personal favorites among the many we've visited, and revisited, over the years. If you live in...
A Thought: Facebook’s Facial Recognition “Feature”
by Justin Brown We've all heard stories of how Facebook has allowed family members to reunite. How people found old high school sweethearts and friends. How companies increased sales based of the "likes" of people. How Facebook has brought the world together in...
Free Tips for Keeping Work Stress Free
by Amanda Borshoff Things here at dgs have been a flurry of projects, meetings and travel. With the influx of work, I’ve found my mind has been racing a thousand miles a minute, and I’ve found a few things to help me better focus and remain stress free. 1. Stay...
dgs Marketing Engineers Turns 25
by Marc Diebold, President & CEO I’m proud to say that today is dgs Marketing Engineers’ official 25th anniversary. Looking back to that day in 1986, when we finally incorporated after 6 months of planning, I think about how much has changed and it just blows my...
What makes a great b-to-b print ad?
by Marc Diebold, President & CEO I’ve blogged about this before, but every time I flip through a stack of trade publications and see a plethora of bad ads, it prompts me to resurrect this topic and put a fresh spin on it. A great business-to-business ad in my mind...
Regain Your Creative Mojo
by Justin Brown (cue infomercial) Howdy! Are you struggling to develop that breakthrough concept for your design project? Does your creative process (or lack of one) leave you shaking from slamming cup after cup of coffee, just to come up with fresh ideas? Well you've...
Twenty-five Years of Technological Advancement
by Justin Brown This year, 2011, dgs will be celebrating its 25th anniversary. During this time the agency has brainstormed, created and produced accomplishments that would make other agencies marketing to technically-minded people drool with envy. We at dgs pride...
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