Public Relations
SECO TOOLS – PUBLIC RELATIONS PROGRAM
PROJECT
As Seco’s full-service agency of record, one of dgs’ key responsibilities is maintaining Seco’s North American PR program. This includes crafting and executing a communications program that ensures Seco’s market position is accurately represented and strengthened. In other words, releases, articles, announcements and other communications must not only belie the company’s deep technical knowledge, but also clearly link it directly to the benefit it provides to customers.