Events are still an excellent tactic for helping your marketing communications gain traction among your target audiences. Social media and advertising are great tactics too, but nothing can replace real-time engagement, whether in person or online. But these are...
The world looks a lot different this month. Whatever you call the virus – novel coronavirus, COVID-19, SARS-CoV-2, etc. – it’s had a profound effect on all of our lives. But while the dgs team has been busy working from home, we’ve also had the unique opportunity to...
Color is one of the most powerful elements in graphic design. The use of a specific color has the potential of subtly influencing perceptions and emotions of people viewing your ads or marketing pieces. For example, using green might evoke a connection with nature,...
