Aug 21, 2014 | Blog
Twitter is continually growing in its usage, popularity and functionality. Marketers of any industry should take note of all Twitter has to offer. The short, to-the-minute nature of a tweet provides instant, frequent access to a target market unlike any other...
Dec 22, 2011 | Blog
By Sarah Knight, Copywriter I’m not one to stay up and watch late night television, but if I happen to catch The Tonight Show, I love when Jay Leno does his bit on bad—but very funny—headlines. As a writer, I realize it’s sometimes difficult to craft an effective,...
Aug 11, 2011 | Blog
by Chuck Bates During the course of the last year, dgs Marketing Engineers has recognized the evolving role general business media can play for business-to-business companies. As a result, we have been working to take client Public Relations to the next level. This...
Jun 5, 2011 | Blog
by Marc Diebold, President & CEO I’m proud to say that today is dgs Marketing Engineers’ official 25th anniversary. Looking back to that day in 1986, when we finally incorporated after 6 months of planning, I think about how much has changed and it just blows my...
May 26, 2011 | Blog
by Marc Diebold, President & CEO I’ve blogged about this before, but every time I flip through a stack of trade publications and see a plethora of bad ads, it prompts me to resurrect this topic and put a fresh spin on it. A great business-to-business ad in my mind...
