Oct 25, 2011 | Blog
By Sarah Knight, Copywriter I have been working in a public relations capacity for more than 10 years, and I am always fascinated to hear how people perceive the profession. Some think it is just about schmoozing, while others think it is just churning out press...
Aug 11, 2011 | Blog
by Chuck Bates During the course of the last year, dgs Marketing Engineers has recognized the evolving role general business media can play for business-to-business companies. As a result, we have been working to take client Public Relations to the next level. This...
Jan 24, 2011 | Blog
By Jim May With going on eight years of experience in working public relations with industry trade press, I’ve picked up quite a few lessons that have helped me be effective in the profession. Here are a handful of those I consider most important. Be Yourself A PR...
