The dgs Team, a Group with Diverse Interests

The dgs team is a unique bunch of people. While we collaborate and coordinate on client projects, the truth is we are all radically different individuals with different tastes, talents and interests. Case in point: recently, an office-wide survey was sent out to gauge...

When Remarketing Goes Wrong

Marketers can save themselves a lot of trouble by routinely asking, ‘what’s the worst that can happen?’ That may sound a bit pessimistic or cynical, but I disagree. If you don’t foresee potential problems, you’re helpless to avoid them. Few, if any, ideas are truly...

3 Tips for Marketing IIoT to Manufacturers

The Industrial Internet of Things (IIoT) is all the buzz in manufacturing right now. Using sensors, machine-to-machine communications and the Internet to share and access data throughout the plant–and even beyond its walls–creates tremendous opportunities...

There is Still Time to Plan for a Great 2016

If you find yourself well into this new year without a finalized marketing communications plan, or have been frustrated in past years with plans that don’t produce the results you want, don’t worry. It’s not too late to develop a plan that meets your marketing and...
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