by Leslie Galbreath Our clients are busy. This is a very good thing. What’s even better is that the new ideas are pouring out of us. As we move through this economic recovery (thank goodness), there’s more reason than ever for our clients to market...
By Jim May With going on eight years of experience in working public relations with industry trade press, I’ve picked up quite a few lessons that have helped me be effective in the profession. Here are a handful of those I consider most important. Be Yourself A PR...
By Leslie Galbreath Those who know me well know that I have a few great loves in life – family, friends, reading, running and Green Bay Packers football. Perhaps that seems a bit odd for a Muncie-born Hoosier, but the Packers are a family tradition. Born and...
by Marc Diebold If you are a musician, or follow news about your favorite bands or the music industry in general, you probably know that it’s possible these days to do a professional recording at home. All you really have to have is a good microphone, an input device,...
by Justin Brown, Senior Art Director Last month, I had the opportunity to attend the 2010 Masters of Business Online (MBO) conference; an event put on by Slingshot SEO and featured a number of great speakers. The purpose of MBO is to bring marketers from businesses...
by Nick Shelton, VP Sales/Marketing, Shelton Machinery When times are tough you can give up and blame outside influences for your failures, or you can set up and excel in your industry. The last part of 2008 and all of 2009 were extremely tough for the machine tool...
